We discussed a bit about the quality or lack thereof of many Christian products. But another major reason is market economics. The main outlet for Christian products of any kind is the Christian bookstore. A nd these are commercial enterprises. They are consumer supported, fed by distributors who are distributing content for the publishers/labels/studios. Most Christian “art” will be supplied through this commercial enterprise.

I am sure that the owners of these knowledge boutiques feel that they are providing a great service to the body of Christ. Where else can you go to get the “oil of gladness” that anointed Jesus but HolyMart Booksellers (I kid you not, I dont need the Holy Spirit to give me gladness, I can buy it in a store). We live in a post information age. Information is everywhere and the downfall is that we know more about things than ever before but act on less knowledge than ever. I suppose this means we never really know what we know. When asked, Jesus said that the sum of all the law, all the books in the world is this “Love God, love your neighbor.” I imagine that if we just did this, we wouldnt need Christian books at all.

Dont get me wrong, I love books. Love them. Can’t get enough of them. But if they do not produce fruit, or just serve to puff me up (as knowledge can do) then they are worthless.